AHA · author help · Authors Helping Authors · Marketing · quick advice

6 Social Media Marketing Mistakes You Need to Avoid

Social media offers the perfect way to communicate directly with customers. It is possible for your content to quickly go viral, reaching a huge audience in no time. You can, however, go viral for the wrong reasons, potentially alienating those who would have bought from you. Many social media mistakes are not so catastrophic, though,… Continue reading 6 Social Media Marketing Mistakes You Need to Avoid

AHA · author help · Authors Helping Authors · General · quick advice · Writing Tips

Why Theme MUST be the Foundation of Your Novel by Martin Cavannagh

What are the hallmarks of an amateur novelist? This is a question I get all the time and, of course, there are many answers: poor pacing, flat dialogue, a lack of believable character development. All of these things are a death kiss for any fiction writer. However, even if all of these elements are in… Continue reading Why Theme MUST be the Foundation of Your Novel by Martin Cavannagh